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Welcome to Reverb. This is where we share our latest thinking, attitudes, influences, trends, gossip etc. Feel free to join us right here, right now.

A lot of people may think the internet isn’t big enough for another social network. So you have to ask what’s so special about the Australian Private Social Network, Family HQ?
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LOUD Blog | QR Codes and presentations

QR codes are nothing new really, but check out this article which highlights one of the MOST practical uses LOUD’s seen yet.

goo.gl/bnYd3

Something to think about next time you head off to a client meeting for a presentation and want to impress.

 

 

 

You’re probably familiar with Wrangler’s ‘We Are Animals’ campaign. Their new campaign, ‘Stunt’, draws on the Wrangler heritage—cowboys, action movies, rodeo riders…the stunt men of their time.

Basically, they’ve asked their models to jump out of glass windows, be set a-light or flee explosions.

Looks epic!

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Joe Van Trump, ECD of LOUD, today announced the appointment of Mickey Madgett as Senior Art Director.

Mickey originally hails from London and has been freelancing in Sydney for the past two and a half years. During his career Mickey has won Gold at Cannes, Silver at DMA for his Guinness work and racked up ADMA Awards for P&O and CommBank.

Read about it in Campaign Brief or B&T

 

 

 

Nice short film about recycling your milk containers. Kind of reminds us of the Ikea lampcommercial. Enjoy!

 

Google gets +1

In a direct move to combat Facebook’s “like” button, Google have introduced the “+1” button. The button will appear on articles, websites, etc for you to click and give your “public stamp of approval” towards. While I love the idea of “+1” as it taps into an already well-used terminology and acts as more of a indication of agreement, be it good or bad, rather than the positivity of a “like”, when I stop to think about it, the possibilities that come with this (if it takes off) are actually quite worrying.

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